Over the past few years, there might not be anything more trendy in the wine world than rosé. Even though rosé wine isn’t new, its persona of fresh, light, fun, and affordable has developed into more than a trendy Instagramable wine. It’s a lifestyle. Here are a few Rosé wine facts:


The rosé wine category has been valued at over $207 million in 2017, and only seems to be getting bigger. And while rosé wine tends to get categorized altogether, there are many different styles and variances between different bottles of rosé.  

Rosé can be made from any red skinned grape – Grenache, Tempranillo, Syrah, Pinot Noir, Cabernet, Sangiovese, etc. (A large percentage of the pink wine produced in the USA is White Zinfandel.)

Some more Rosé wine facts are that the wine is produced when the red grape skins are left to macerate and ferment for a short period of time – anywhere from just a few minutes to a few hours. The longer the grapes are left to ferment with the skins, the darker the color will be. The skins are separated out and the wine is left to ferment and eventually clarified, bottled, and released. Most rosé wines aren’t aged very long and released the next year.

Oregon winemakers have garnered the reputation for being meticulous growers with a hands-on approach to making wine with care, and rosé is no different. Because of this, many Oregon winemakers are more intentional about their approach to rosé. Quality over quantity is the mantra, and it is the reason that the Willamette Valley produces some wonderful rosé wines.


Because different grapes can be used in making rosé wine, different flavors can be present. But generally, rosés will have dominate flavors of red fruits like strawberries, watermelons, pomegranates, and red currants. There can also be fresh and snappy flavors present like celery, rhubarb, and fennel.  

Most rosé wine coming from the Willamette Valley will be made with Pinot Noir grapes. You’ll find some bottles that will be bright deep pink and others that will be a pale salmon. There will be notes of watermelon, citrus, peach, and melons, balanced with a crisp acidity and light finish.

Rosés are easy drinking, low-fuss wine. Because they are affordable and low ABV, they are the perfect wine to bring to a picnic or BBQ.  Serve them slightly chilled, and they will be a refreshing drink pairing for grilled fish, salads, cheese and dessert. With these Rosé wine facts your ready to be a more knowledgeable wine enthusiast!

Visit your favorite Willamette Valley winery and see what rosés they have to offer.